"Summerville Restaurant." You know, it was taken long ago that the pronunciation type was something like Google's broken search term. Now, of course, you just ask, "Where should I go to dinner?"

            I am because you put search engines smart enough to recognize the identity. But does your SEO strategy reflect this changing search behavior? Complete the Topic Cluster Model: An SEO Strategy . 

         You have a large piece of content - the thing is called this column - that broadly underlines the subject, and a defined set of cluster content focuses on specific long-tailed keywords. The column links to each cluster page,

             while the cluster links back to the column, each time with the same hyperlinked keyword. In this way, when a page performs well, the entire subject cluster gets promoted.

         All about helping web crawlers build relationships by keeping them in mind. Topic cluster cues given to Google assume a semantic relationship between the content, and more importantly, a credible authority on the subject improved, worthy of a top position. 

       You decide to target a keyword, but learn that there are over 1,000 long variations of the term, meaning you're stuck after writing a post to capture search traffic. And finally, your site becomes repetitive, bloated and cluttered. In the subject cluster model, each group incorporates a single subject.

          Which focuses on topics - such as opposed to keywords - to improve the architecture of your site, make it easier for Google to find related content, and, ultimately, boost your search engine visibility. Consider how the average website grows. You start with a homepage and a blog.